The 5% second tier is not automatic. HighLevel reviews and approves accounts for tier 2 payouts.
You refer someone who becomes a GoHighLevel affiliate. From then on, GoHighLevel pays you 5% recurring (needs HighLevel approval) connected to their activity, separately from the 40% recurring you earn on your own referrals.
Say an average GoHighLevel plan is $97 a month. You refer 10 paying accounts yourself and recruit 5 affiliates who each refer 4 paying accounts.
Rounded illustration using a $97 plan and the midpoint of published rates. Run your own numbers in the calculator.
GoHighLevel suits you if your audience already needs funnels/crm software and you can show the product in use. The second tier only matters if you also reach other affiliates, through a course, a community or a newsletter about making money online. If you never recruit affiliates, judge this program on its 40% recurring first tier alone.
Yes. GoHighLevel runs its own in-house program and publishes the terms on its affiliate policy page.
40% recurring on the plans your referrals keep paying for. On a $297 plan that is about $118.80 per month per active account.
Yes, 5% recurring on the sales made by affiliates you recruit, once HighLevel approves you for tier 2.
90 days.
Funnels/courses · Kartra
Your tier 1 rate rises with volume. The 10% second tier is paid on your recruits' sales.
All-in-one funnels · in-house
Rate depends on whether you pay for Groove yourself. Free users earn the lower band.
Digital products/community · in-house
Launched August 2026. The second tier is confirmed but the rate is not published yet.
Similar tools that pay a single tier. Compare before you pick one to promote.
Changelog: 2026-09-27: checked the public affiliate policy page, 40% + 5% still listed. Canonical page: /programs/gohighlevel-affiliate-program